WQA

Latest — Mar 23, 2023

4 reasons why you should sell DTC

Protecting your business against future crises, such as the global pandemic, is just one of the many benefits that your business can enjoy when you sell directly to consumers. However, there are many other ways that direct selling can benefit your brand. Selling directly gives companies more control over their

More insights

The top 3 organisational impacts of a design system.

Design systems have become a hot topic in recent years, with more and more organisations embracing this approach to design. A design system is a collection of reusable components, patterns, and guidelines that can be used to create consistent and cohesive designs across an organisation. While the benefits of a

11 Product Management Websites that will get you ahead in 2023.

Turn your Product Management up to 11! With the ever-evolving landscape of technology and consumer behaviour, it's crucial to stay up-to-date with the latest trends, techniques, and strategies for effective Product Management. Luckily, there are plenty of excellent resources available to stay on top of your game. In this article,

Drive seamless digital customer experiences with composable UX

Disjointed customer experiences are a widespread marketing pain point. Delivering seamless digital user experiences across the touchpoints of the customer journey is tough, and a traditional channel mentality won’t get you there. Challenges * Siloed UX approaches based on traditional channel mentality are preventing organisations from delivering a seamless digital

ChatGPT and the future of AI-assisted design.

AI-assisted design will change Product Design, forever. Chat GPT got to a million users in only five days.. 5 days!.... To put that into context, Facebook took ten months, and Netflix took three years to reach a million users. [source] That speaks to the incredible utility and the future of

Revolutionising Your Digital Customer Experience: The Benefits of Composable Digital Experience Platforms"

Digital experience platforms (DXPs) have become an essential tool for businesses looking to deliver personalised and seamless digital experiences to their customers. As customer experience demands continue to move a company's technologies away from single-channel monolithic suites to multi-channel API-connected stacks, we will explore the concept of composable DXPs and

Designing the Future: Predictions for the Evolving Landscape of Design Systems in 2023

As we look towards the future of design systems, it's clear that there are a number of trends and developments that will shape the way that designers and developers approach the creation and maintenance of cohesive, consistent designs.

Design tokens as your DNA

Defining design tokens is not just about representing a visual identity from a digital point of view; it is a whole new way for brands to get to know themselves fully.

Jobs-to-be-Done. A framework for defining what your users want

When you’re designing a product, your goal is to deliver something that customers want. Unfortunately, that’s a fairly broad statement making it something nice to say but far more challenging to put into practice. When considering what solution you can build to solve a big enough group’s

What Specific Problems is your Design System Built to Solve?

A design system is a way of systematising various workflows, practices and ideologies, implemented within a design team for a more productive team flow and a more customer-centric end product. The reason a company decides to implement a design system is usually down to one of two reasons. 1. Either