Topic

Startup

A collection of 2 issues

9 Types of Pivot

Summary: Pivots are not incremental changes made to the product resulting from marketing analytics. Rather, they are high level changes in strategy or execution that impact the whole business model. Nine Types of Pivots.

Shared innovation. The power of corporate — startup partnerships.

Corporates and startups will form closer working partnerships in the future, as such alliances become a “strategic imperative” in the quest for innovation, a new white paper has argued. The State of Innovation, a global study and white paper from Unilever Foundry, the partner platform the FMCG giant launched, reported